Acanchi
Country brand capital developement
Countries, cities and regions need to create a strong brand to fulfil their potential, unite their people and provide focused direction for development.
Acanchi create brand strategies for countries, cities and regions.
Some of the challenges we have been given:
- Creating a brand strategy for a country in the Gulf to serve as a catalyst for building a sense of civic society and easing acceptance of social reforms.
- Developing a vision for a European nation that reflects that country’s strengths in business and as a place to live, work, or take a holiday.
- Rebuilding the image of a Latin American country through developing a visionary brand positioning strategy.
- Advising on strategies to create a coherent identity for citizens living in an Asian city undergoing dramatic change.
- Developing a country brand positioning strategy for one of the poorest countries in Africa.